A referral can be defined as the act of recommending someone or something to a customer, client, or business. Here is a list of ways referrals can happen on Alignable:
Recommendations: Recommendations are when you write a recommendation for another business on their profile. If that recommendation is accepted by the business who received it, it will be displayed on their profile. Because of this, every time someone visits that profile in the future, they will see that recommendation. And thus, we consider a recommendation a referral.
Likes & Shares: When another member likes or shares a product or service, event or promotion, or recommendation that is visible on your profile, that content will be automatically shared with their network and thus we consider that a referral.
Referral Cards: Referral cards are essentially digital business cards you can use to share your own or someone else's business information with another business, client or customer. You can learn here how to share referral cards.